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Internet Based Businesses: Social Networking Sites, 2008.
A comparative essay on the marketing activities of Facebook and Hi15 internet websites.
1,217 words (approx. 4.9 pages), 8 sources, APA, $ 41.95
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Abstract
The paper describes the activities of major Internet based businesses and points out the activities required for success. In its discussion the paper highlights two main players i.e. Facebook and Hi15networks.com and addresses the recommendations, major activities and successes of each by comparing their differences in marketing strategies.
Outline:
Overview
Facebook
Hi15
Marketing for e-Commerce
Hi15 recommendations
From the Paper
"Facebook is a social networking site that was once primarily targeted at the college and university student. For the past year the company has broadened its target market profile and become increasingly popular with professionals and businesses as well. Facebook earned revenues of between $100m to $150m during 2006 and the first part of 2007 primarily through an advertising partnership with Microsoft Corporation (Adegoke, 2007). Currently, Facebook is privately held and hence the difficulty in determining exact revenues. However, the company maintains in excess of 40m active account holders and receives in excess of 200k registration requests daily after just 3 years of existence (Adegoke, 2007). Facebook is highly successful and determined to continue to leverage its growing membership base and regular visitors in order to monetize its services."
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Cultural Tourism and the Day of the Dead, 2008.
Discusses the feelings of the people of Mexico regarding tourism during the holiday, Day of the Dead, based on Lucero Morales Cano and Avis Mysyk's article "Cultural tourism, the State, and the Day of the Dead".
1,336 words (approx. 5.3 pages), 2 sources, APA, $ 44.95
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Abstract
The paper is a review of an article entitled "Cultural tourism, the State, and the Day of the Dead", which the writer find particularly relevant to him because of his plans to observe Day of the Dead celebrations during an upcoming visit to Mexico. The paper then relates the emotions of the writer prior to an intended visit to Mexico during the "Day of the Dead " celebrations, noting that there is a conflict between the authorities who welcome tourism on this holiday and the civilians who see tourism as intrusion into a sacred historical ritual and oppose it being promoted as a tourist attraction. The paper also explains that the community is divided on the subject, as many recognize the economic importance of tourism.
From the Paper
"These dynamics are evident in Mexico, particularly concerning how to mediate the conflict between the state and local residents over the tourist attraction that Day of the Dead festivities have become because of globalization. Cano and Mysyk have studied the problems which have arisen in the village of Huaquechula since 1988, when the one road leading into the village was paved for the benefit of tourists and the village became a part of the tourism circuit. In the process of studying the impact of these developments, Mysyk surveyed the villagers regarding their appreciation of the presence of tourists, their behavior, their feelings about tourists photographing or videotaping altars, and related issues."
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Current Focus on Inflation within the American Economy, 2008.
A review of two articles examining US monetary policy: "U.S. Monetary Policy: An Introduction" published by the Federal Reserve Bank and "Allowing Himself a Smile" published by "The Economist".
884 words (approx. 3.5 pages), 3 sources, APA, $ 31.95
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Abstract
This paper discusses two articles focusing on monetary policy, the role of the Federal Reserve, and inflation, which are all connected to scarcity, choices, tradeoffs, and opportunity cost. The paper relates that information from the two articles, "U.S. Monetary Policy: An Introduction" and "Allowing Himself a Smile", could be closely linked and analyzed using the macroeconomic tools but the connection with scarcity and opportunity cost presents the analysis in a microeconomic framework, since the articles focused on decision making for the government as an entity.
From the Paper
"Scarcity within this context relates to the fact that as a society resources are scarce and choices have to be made, hence there is always an alternative that has to be forgone, the value of this forgone alternative is called the opportunity cost. Monetary policy highlights that when an economy does not have enough resources (scarcity), and demand is high the economy will self-regulate and increase prices (demand-pull inflation), or if the supply of a resource commodity is limited, this can cause cost push inflation (like the rise in oil prices leading to inflation). Correcting inflation via monetary policy highlights how an economy overall has to make choices, whether it be consumers or the government and the associated cost of these choices is indicative of how an economy maintains macroeconomic stability."
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Mental Health Therapist, 2008.
An explanation of the work of mental health therapists.
841 words (approx. 3.4 pages), 1 source, APA, $ 29.95
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Abstract
This paper describes the role and ethics of a mental health therapist and the importance of putting the needs of the clients first and allowing them to maintain dignity at all times.
From the Paper
"Proceeding further, an ethical counselor will recognize that he or she is in a position of power relative to his or her clients. As a result, fostering dependency or using someone's vulnerability to exploit him or her in some way - sexual and/or financial exploitation are the two things that come to mind immediately - is repellant and not at all what counseling should be about. To put it another way, an ethical counselor will put the needs of his or her clients first and will not use a respected professional position for self-aggrandizement that comes at the expense of others."
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