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Media Strategies in Corporate Training, 2007.
An analysis of whether different companies' use of new media training methodologies will result in measurably different outcomes in corporate training.
2,876 words (approx. 11.5 pages), 21 sources, APA, $ 85.95
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Abstract
This paper discusses the use and implementation of new media strategies in the corporate training and educational environment. It discusses the strategies that should be employed when implementing corporate communication and training activities and the benefits and challenges that are associated with its use. The paper also looks at the need for expert technical administration if these strategies are to be implemented. Finally, the paper presents an experiment to determine if different companies' use of new media training methodologies will result in measurably different outcomes.
Table of Contents:
Experiment
Results
Review and Discussion
From the Paper
"One other issue that ought to be emphasized in a review of this experiment is that the theoretical perspective underlying new media technologies for corporate training (i.e., the pedagogical substratum) has been a much-overlooked aspect of new media implementation (cf., e.g., Govindasamy, 2001). For example, the benefit of visual information to supplement more traditional audio information (as used in old-style teleconferencing) is that, not so much providing a supplement to audio information, it can be used by group participants to evaluate the "communication availability" of other participants, thus providing "remote opportunistic communications" that are more commonly experienced in face-to-face (FTF) environments (Whitaker, 1995). This and other considerations are in need of further research and examination in order to more fully make use of the technologies for learning that are already at our disposal. In this regard, the current experiment has only touched the surface."
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MTS Allstream: Marketing Analysis, 2007.
This paper discusses marketing a consumer product and looks at Manitoba Telecom Service (MTS).
1,473 words (approx. 5.9 pages), 4 sources, APA, $ 48.95
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Abstract
This document discusses MTS Manitoba Telecom Service relative to its product pricing and scheme. The various levels of product characteristics are first established vis-a-vis core, actual and augmented. The other components of a marketing plan are discussed including pricing, promotion and place (distribution). Finally, how these aspects of the company's marketing components have affected business strategy and marketing are examined in detail.
Outline:
Abstract
The Product
Pricing
Channels of Distribution
Promotion
Product Positioning
Buyer Behaviour
Market Research
From the Paper
"MTS offers this plan to address that segment of the market that may have a limited or irregular income, such as a student or homemaker and who prefers to purchase anytime minutes upfront. This plan is $25 for every 200 minutes of use regardless of time or weekday. Telusmobility offers a comparable service with somewhat more flexibility. Its Pay & Talk plan can be purchased in various pre-paid card formats such as in $25 or $10 cards for a set amount of pre-paid minutes."
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Technology, Information and Society, 2007.
Examines three articles regarding technology's impact on society today:
Neil Postman's "Science and the Story that We Need", V. Mosco and D. Foster's "Cyberspace and the End of Politics" and L. Winner's "Interview with Langdon Winner: Technology as Big M
1,501 words (approx. 6.0 pages), 4 sources, APA, $ 49.95
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Abstract
The paper explores how the development and rise of mass media and mass communication has influenced our society. The paper looks at three texts that examine the promises, claims and the future of technology and information. This includes "Science and the Story that We Need" by Neil Postman, "Cyberspace and the End of Politics" by V. Mosco and D. Foster and "Interview with Langdon Winner: Technology as Big Magic and other Myths" by L. Winner. The paper compares these texts and argues that Winner's argument is most convincing, as he examines broader issues and potential problems that we may face in the future.
From the Paper
"Neil Postman in his article "Science and the Story That We Need" claims that the technological advancements have solved the problem of information scarcity and the speed by which the information is exchanged. Our present technological level has managed to defeat the barriers of space, time and form. Indeed we all are aware how much the technological breakthroughs and media put emphasis on the speed and amount of information delivered. For example, the commercials for high speed Internet, for new computers, newspapers, TV news etc. are all based on the speed and amount of information delivered. However, Postman notes that this has created a new problem in that "our technological ingenuity transformed information into a form of garbage, and ourselves into garbage collectors." (Postman, 1997)"
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Internet Protocol, 2007.
This paper discusses the Internet protocol (IP) of the past, present and future.
1,184 words (approx. 4.7 pages), 5 sources, APA, $ 40.95
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Abstract
The paper explains that protocols are agreed upon sets of rules or standards that allow end points, nodes, or other points of interaction across a network to communicate in the same language. The paper discusses early versions of the IP, current versions and the future IPv6 that is certain to further refine the usefulness and security with which data and information is funneled across networks and the Internet.
Outline:
Overview
Early IP
Current Iterations
Future Iterations
Conclusion
From the Paper
"Within the field of information technology (IT), the establishment of standards and predetermined rules of operation is vital in order to engender technological progress across a greater spectrum of IT related activity. Protocols are nothing more than an agreed upon set of rules or standards that allow end points, nodes, or other points of interaction across a network, internet or otherwise, to communicate in the same language (Bradbury, 2005). Protocols do not exist at a single level across a telecommunication network but rather they are established at each level in a network in order for consistency and communication to take place. These levels consist of the actual hardware level for device communication, information exchange at the application level, and together these and other levels combine to create the Open Systems Interconnection (OSI) model whereby protocols are packaged together to form an integrated system of interchange (Bradbury, 2005)."
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The Cyclades and Greek Art, 2007.
This paper examines the archaeological evidence of the Cyclades, as well as later Greek works.
2,671 words (approx. 10.7 pages), 13 sources, MLA, $ 80.95
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Abstract
The paper analyzes the artifacts found from the Cyclades sites and pottery from the same region. The paper describes how the style of the Cyclades statuettes fits with other works from different parts of the near east and shows how it influenced later classical Greek and Roman sculpture. The paper discusses the many shifts in aesthetic viewpoint in this century, when art was redefined in terms of the existing social relations and prevalent aesthetic ideas. The paper also looks at the geometric style in Greece and the relationship of art, mathematics and computer technology today.
Outline:
Introduction
Findings
Pottery
Developments
From the Paper
"The Cyclades are a group of islands in the Aegean Sea where neolithic burial sites have been found. The figurines found tend to be stylized and abstract in form (Fiero 8). The clay figurines in this culture are in place of the neolithic idols made of clay from other regions. The marble quarried on these islands made it possible for the workshops of the culture to flourish. Products made by artisans on the Cyclades made their way to Crete and also to the mainland. Most of the statuettes are naked female figurines with their arms crossed over the abdomen, and they are generally not designed to stand erect."
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The Evolution of Advertising Media, 2007.
An analysis of the role of technology on the evolution of advertising media.
2,098 words (approx. 8.4 pages), 3 sources, MLA, $ 65.95
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Abstract
This paper reviews how media will continue to change and evolve as it responds to advertising and marketing needs in the future. It looks at the impact of the 21st century upon clients and the advertising agencies themselves and then discusses what all of this means for various traditional advertising tools, such as newspapers and magazines. The paper particularly focuses on the role of the Internet in the future of advertising and media.
From the Paper
"Technology will also evolve in much the same dynamic fashion as all of the other elements of twenty-first century marketing and advertising. Several of these technological possibilities - such as VOIP technology integrated with e-commerce managers or new holistic software packages that facilitate immediate response to purchasing patterns - have been previously touched upon and need not be returned to here. However, other technological advances could include interactive or virtual reality technology for geographically-distant consumers eager to "test-drive" a new product. Likewise, an advertising agency might give its sales staff palm-pilots equipped with features that provide them with instantaneous information about a client's questions or concerns simply by aggregating data about that client's purchasing patterns and demographic characteristics. In any case, the next five years or so are likely to see startling advances in all of these areas as the once-elusive goal of instantaneous information transfer and synthesis is worked towards steadily."
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Portable Ultrasound Technology, 2007.
This paper focuses on the GE Logiq Book XP, the portable, high-quality diagnostic imaging technology.
772 words (approx. 3.1 pages), 3 sources, APA, $ 27.95
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Abstract
The paper discusses how current portable devices are changing imaging diagnostics. The paper focuses on GE's Logiq Book XP Ultrasound System and shows how it fulfills the market need for a relatively low cost, mobile and flexible ultrasound device. The paper looks at its advantages over existing systems and stresses how the GE Logiq Book XP is an important addition to the growing field of portable ultrasound devices.
Outline:
Introduction: The Portable Revolution
GE's Logiq Book XP Ultrasound System
Discussion
Conclusions
From the Paper
"Ultrasound technology bounces acoustic waves off samples, extracting images and data from the reflected signals by using relatively inexpensive electronics that switch between transmitting and receiving (Rollins, 2005). Ultrasound technology exists in a variety of forms from analog to digital, from pulsed to continuous wave, and from 2D to 3D to 4D images. One of the most advanced ultrasound systems is a continuous wave (CW) Doppler ultrasound that colorizes time-controlled images to calculate fluid velocities within the body (Allan, 2006; Tuite, 2005). Unfortunately, ultrasound technology isn't traditionally considered portable. CW Doppler ultrasound devices, in particular, require large computer boards to function (Allan, 2006). The end result is that most ultrasound equipment is large, ungainly, and expensive."
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Cybertext, 2007.
An overview of cybertext, ergodic literature and the role of the "reader".
2,298 words (approx. 9.2 pages), 11 sources, MLA, $ 70.95
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Abstract
This paper examines the debate over the concepts of cybertext and ergodic literature with particular reference to electronic games. The thesis is argued that the key aspect of cybertext is the reader's capacity for choice as the primary narrative determinant. As is seen, an emphasis upon this aspect causes us to understand cybertext as a narrative strategy that, while facilitated by electronic media, nonetheless transcends it. The paper also discusses how, from this perspective, cybertext may be understood as a process of engagement between individuals and texts that supports individual agency as the determinant of textual meaning and narrative progression.
Outline
Introduction
Cybertext and Ergodic Literature: The Critical Controversy
Reader's Choice and Electronic Gaming
The Value of Ergodic Literature
From the Paper
"A demonstration of how "revolutionary" such games can be may be seen in the controversy over a user-mod to Grand Theft Auto: San Andreas which allowed players to access a sexually explicit cutscene that was not previously accessible. While this level was part of the code for the game, public access was clearly not intended by either the game designers or the manufacturers. In fact, the widespread public controversy over the revelation of how to access this part of the game led to the producer ceasing manufacture of the game, as well as it having to absorb an estimated US$50 million in losses (CNNMoney.com). When a game narrative facilitates player choice to such a degree that it negatively impacts the game designers themselves, we can appreciate the revolutionary nature of such cybertexts. "
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Coldwell Banker HomeTime Realty, 2007.
A business analysis of Coldwell Banker HomeTime Realty and their plan to open a web-based business platform.
2,060 words (approx. 8.2 pages), 7 sources, APA, $ 64.95
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Abstract
This paper discusses a real estate industry business plan that extends Coldwell Banker's traditional real estate office onto a web-based platform. The paper describes the company and shows how it can duplicate its business structure and, essentially, double its volume without the equivalent increase in resources required. The paper also discusses the company's goals and current market trends. It then looks at how the company should implement its goals and its business strategy.
Table of Contents:
Abstract
Objectives
Mission
Company Summary
Company Goals
Company Ownership
Startup
Services
Competitive Comparison
Market Analysis and Overview
Market Segmentation
Market Trends
Strategy and Implementation
Marketing Strategy
Pricing Strategy
Promotion Strategy
Distribution Strategy
Product/Service Presentation
Management Summary
Financial Plan
Important Assumptions
Key Financial Indicators
Break-even Analysis
From the Paper
"The Company's initial marketing investment will be $5,000 for its promotional initiatives. Additionally, Coldwell has allocated an additional $1,440 for insurance during its initial year of operation for the new internet business while legal consultation and corporation set-up is expected to be $1,000. For taxation and accounting purposes, Coldwell expects to adhere to an Accelerated Cost Recovery Method in order to benefit from its equipment depreciation while still maintaining effective use of the equipment over the long-term. Coldwell RealTime expects to acquire a small business loan through a banking institution for $24,000 at a 10% interest rate and the company expects to pay $750 monthly on the loan until it is paid in full over the first three years of operations. There is an additional short-term loan to cover operating costs and that loan cost is 8%."
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Geo-Information Science, 2007.
An analysis of the impact of geo-information science on the developing region of sub-Saharan Africa.
3,982 words (approx. 15.9 pages), 25 sources, APA, $ 108.95
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Abstract
This paper refers to a number of sub-Saharan African examples and discusses the scope of what geo-information science (GIS) has yet to offer such developing regions. It suggests that GIS is no different than any other technological innovations available to Third World countries. The paper also describes the ways in which GIS is limited by matters of application, interpretation and general human error.
Table of Contents:
Introduction
Development Complications
What Remains the Same
Post-1989 Restructuring and 'Growth'
Water and the Future
Beyond Economics - Important Development Factors
Concluding Remarks
From the Paper
" Also, geo-information science methods may be more applicable at some times in matters having little to do with development as discussed. For example, spatial information visualization techniques may be more useful, for the time being, in assessing refugee flows across national borders, as the purposes to which countries hopes to devote them and to provide but one of many examples, how does one plan development with or without GIS input for border areas of Congo now settled by refugees from Rwanda, invited and uninvited? In the case of Zimbabwe, Robert Mugabe's self-styled government has created a condition of relative starvation, accepted much military aid from the People's Republic of China towards an unknown but nerve-wracking political undertaking, the world waiting to know how much food aid may be permitted into the country, in the next year or so. In 2006, it was announced that with Chinese technology, Internet usage in Zimbabwe would be 'bugged' and modem use most limited on account of Mugabe's fears concerning his opposition. (BBC: 2006) Clearly, this kind of regime or overall environment does not bode well for any sort of development or studies towards future planning; earlier, like various other African regimes, Zimbabwe has forced foreign journalists and other observers and occasional NGO aid workers to leave the country."
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Intellectual Property, 2007.
An examination of how intellectual property will impact the legal profession.
921 words (approx. 3.7 pages), 2 sources, MLA, $ 32.95
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Abstract
This paper discusses the ways in which the field of intellectual property and property rights impacts the future of the legal profession. It discusses ways in which law will change due to this new form of property rights. The paper also discusses how this change in law has affected the writer of this article and how it impacts his future career plans.
From the Paper
"Before I bring this paper to a close, I also want to add that the field of intellectual property rights will increasingly impact the legal profession simply because the growth of an innovation-driven service-based economy will bring into ever-sharper focus the tension between ensuring that private companies have every opportunity to protect themselves from others "stealing" their ideas (this is a central aim of trade secret law, or so it seems) and ensuring that the public is able to fully avail itself of every idea that springs from the minds of men and women (Shilling, 18B). As someone interested in both the free flow of ideas and in securing for as many people as possible the full riches "they have coming" for a new innovation, this underlying tension is an extraordinarily rich and exciting topic for me to explore."
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The Apple Macintosh Computer, 2007.
This paper looks at the development and significance of the Apple Macintosh computer.
2,244 words (approx. 9.0 pages), 5 sources, APA, $ 69.95
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Abstract
In this article the writer looks at how the Mac revolutionized relations between people and computers. The writer discusses the development of the Apple Macintosh Computer, as well as its historical significance. Specifically, the paper traces the rise of the Mac from the first crude conceptions of an "integrated" and user-friendly computer in the 1970s to its dramatic explosion upon the scene in early 1984 to its gradual evolution ever since. In so doing, the paper emphasizes the incremental nature of Mac's maturation over time and how the new product debilitated the old print publishing industry by giving ordinary citizens access to tools once wholly the preserve of "big-city" publishing and printing houses. Finally, and most importantly, the paper touches upon what the Mac has meant to "people/computer" relations over the last 22 years. The writer maintains that the Mac has brought hi-tech into the typical home and made computers, quite literally, a part of the family.
From the Paper
"1979 constitutes the great leap forward for Apple and for personal computer technology. As mentioned above, 1979 was the year wherein Apple employee Jef Raskin suggested to his superiors that Apple create a new "all-in-one" computer capable of reaching out to the average person. By September of that year, approximately four months after Raskin's initial proposal, the company's board has approved a research project centered on Raskin's idea. Shortly thereafter, Jobs and the company's lead software engineer, Bill Atkinson, visit Xerox's PARC lab in Palo Alto, California, and come up with some ideas that will prove critical in the maturation of the still-embryonic Macintosh (it may be inferred that Jobs and Atkinson saw the applicability of visual icons to their own computer design when examining Xerox's products, but the source does not make an explicit linkage). In any case, May of the following year sees Apple boldly announce at the National Computer Conference that it has come up with something called the Apple III - a new operating system with a "built-in" disk controller and peripheral slots."
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