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Cyber-Terrorism, 2007.
An overview and analysis of the threat posed by cyber-terrorism.
2,627 words (approx. 10.5 pages), 8 sources, MLA, $ 79.95
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Abstract
This paper examines how computers can be used as tools by terrorists and how terrorists can target computers and computer networks in acts of terrorism. The paper contends that the information technology revolution has made both public and private sector computer systems and networks more vulnerable to attacks. It also asserts that the increased dependence on computer systems also makes cyber-terrorism a more menacing threat.
Outline:
Introduction
Cyber-Terrorism
The Threat posed by Cyber-Terrorism
Devastating Potential Consequences of Cyber-Terrorism in the Wake of the Information Technology Revolution
Securing the Nation Against Cyber-Terrorism
Conclusion
From the Paper
"According to Theofrastous (2003) the conventional threats associated with attacks to America's IT infrastructure are well-known. However, there are now more sophisticated threats that involve the attacking of the IT infrastructure using unconventional means (Theofrastous 2003). The author points out that from an e-commerce standpoint, the new IT structure involves both business to consumer and business to business contexts (Theofrastous 2003). These contexts have encouraged the establishment of standardization in several important areas including the authentication of electronic transaction and antifraud measures (Theofrastous 2003). "
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Direct Marketing, 2007.
This paper compares the the use of the Internet email versus snail mail in direct marketing.
3,640 words (approx. 14.6 pages), 20 sources, APA, $ 101.95
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Abstract
This paper relates that, although a number of marketers believe that email direct marketing campaigns are preferable to the use of snail mail, other critics suggest that snail mail marketing has a better return on investment (ROI) in terms of customer response and perceived legitimacy of the marketing process. The author points out that adventurous and technology sophisticated marketing methods, such as video and mobile marketing and the ability to organize and keep track of customer marketing responses, are advantages of the computer and the Internet. This paper concludes that email direct marketing should be used to keep in touch with clients and prospects who the marketer already knows; however, for unknown people, snail mail is more appropriate. The paper includes many quotations.
Table of Contents:
Introduction and Overview
Research Objectives
Importance of Topic
A Comparison between Email and Snail Mail
Snail Mail: Pros and Cons
Demographics
Summation and Assessment
From the Paper
"The subject of direct marketing in the age of the Internet has assumed a predominant position in discussions of business advancement and marketing development. The advent of email as a means of advertising and marketing has challenged many traditional modes and means of marketing and has created new avenues for the advancement in the direct marketing field. At the same time, email marketing is also subject to various problems which, when studied in context, affect the future of marketing in general. One of these aspects, namely spam mail, will be discussed in more detail below."
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Distance Education for Older Students, 2007.
This paper aims to investigate the interest in distance education of those born between 1946 and 1964.
2,127 words (approx. 8.5 pages), 14 sources, MLA, $ 66.95
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Abstract
The paper reviews research that explores the interest of individuals, born between 1946 and 1964, in distance education courses and other e-learning instructional venues. The paper provides a literature review and explains that this research expects findings to show how demand for education via distance education is increasing for older students.
Outline:
Objective
Research Questions
Aims of the Study
Significance of the Study
Literature Review
Summary of Literature Review
Expected Outcomes and Importance
Methodology
Study Schedule
Population & Sampling
From the Paper
"The work entitled: Libraries, Lifelong Learning and the Land of the Adult" states that it has been reported that the "biggest growth industry of the 20th century is education" (PNLA Quarterly, 1999). It is additionally stated that the reference to "Era of the Adult" of Best and Eberhardt (1998) is used to provide a description of the baby boomers who are large part of the population and 'who will require adult education not only to improve basic skills or to receive job training, but also to help face a future that is more volatile, competitive and complex than ever before" (PNLA Quarterly, 1999). Distance education may be provided to students through technology-electronic databases and full-text databases available from remote sites, document delivery via fax or e-mail, electronic reserves. (Sloan, 1998 in PNLA Quarterly, 1999)"
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The IT Industry, 2007.
An analysis of the information technology industry and its growth in the business and individual sectors.
893 words (approx. 3.6 pages), 11 sources, MLA, $ 31.95
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Abstract
This paper discusses the rapid growth and development of the information technology (IT) industry. The paper also discusses how information technology is now being used to manage and organize individuals. The paper then analyzes and describes Michael Porter's Five Forces Model and how it is used to assess the IT market for organizations.
From the Paper
"This is true of small companies, but also true of larger companies such as IBM. Just because IBM is a very large company and it seems to have a huge market share, this does not mean that the company is immune to competition and other issues that could damage its reputation, market share, and profits. IBM must use the five forces model or another model that it feels would work better for its specific situation in order to ensure that it is still performing well. Another good idea would be to perform a SWOT analysis so that the company is completely aware of the threats and other concerns that it is facing, now and in the future."
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The Consumer Laptop Market, 2007.
A business memo evaluating the potential of moving into the consumer laptop market.
1,760 words (approx. 7.0 pages), 5 sources, MLA, $ 56.95
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Abstract
The paper presents an evaluation of a company using Dell as the benchmark for the evaluation. The paper analyzes Dell's IT infrastructure, supply chain and extensive use of key performance indicators and metrics of performance. The paper concludes that the consumer laptop market is very attractive although there are many processes the engineering, IT, marketing and supply chain organizations will need to consider. The paper also looks at the ethical question of whether the company can produce the high end performance laptops reliably enough to gain and keep customers' trust.
Outline:
Executive Summary
Assessing the U.S. and Global Laptop Market
Lessons learned from Dell
Summary of Strategic Recommendations
Ethical Considerations of entering the Consumer Laptop Market
Conclusion
From the Paper
"With the intent of finding greater price elasticity in consumer markets, the CEO of our company has requested an analysis of selling our enterprise-class laptops to the consumer markets. His reasoning is that the enterprise markets that are comprised primarily of large corporations are increasingly turning price into the only differentiator in evaluating ours and competitor's laptops. Selling into the consumer market gives our company the opportunity to differentiate on branding, a more precise approach to segmentation and the development of strategies that focus on buyer behavior, and the development of future product strategies based on the unmet needs of this entirely new market."
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Employee Performance Management Software, 2007.
This paper discusses the implementation of an employee performance management software system.
876 words (approx. 3.5 pages), 5 sources, MLA, $ 31.95
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Abstract
In this report, the writer defines the assumptions and risks associated with implementing an employee performance management software application from a third party software vendor. The writer looks at the the technological assumptions and also the aspects that deal with changing how people do their jobs in response to the system providing more information and measures of performance than have been available in the past. The writer then discusses the issue of risks and the security of data. This paper includes an additional source copy.
Outline:
Executive Summary
Clarifying Assumptions
Assessment of Risks
From the Paper
"Given the highly confidential nature of the employee and managerial data, its is critical for the employee performance management software application have a high level of security associated with it. Starting with the databases, the specific application(s) chosen in this area need to support record locking and write-one verification, which is part of any database being ACID-compliant. Simply put, these are databases that have assurance of atomicity, consistency, isolation of data, and durability, hence the acronym ACID-compliant."
"While ACID-complaint databases greatly enhances the security of the data, and safeguards them from being destroyed or compromised, another risk is that of an audit. For every publicly-held company in the U.S., the need to have systems and databases that are complaint with Sarbanes-Oxley Act is also critical. The risk of non-compliance in terms of human resources records can be quite expensive for any company to resolve."
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Cartographic Relief Representation, 2007.
This paper is a literature review to provide a historical overview of techniques for topographical relief representation in map-making.
3,815 words (approx. 15.3 pages), 14 sources, APA, $ 104.95
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Abstract
This paper explains that, although global positioning systems provide cartographers with the ability to pinpoint topographical features and today the ability to express relief and contours on modern maps is commonplace, it was not always this easy. The author points out that, while the history of map-making is truly ancient, the ability to communicate accurately relief features on maps began in Italy during the 15th century. The paper concludes that today's cartographer enjoys the benefits of centuries of research into different ways of communicating three-dimensional features on two-dimensional planes and that the introduction of powerful three-dimensional computer-based visualization applications represents a true milestone in cartography history. The paper includes quotations and illustrations.
Table of Contents:
Introduction
Rationale in Support of Study
Previous Research
Objective of the Study
Organization of the Study
Background of the Study of Relief Representation
Theoretical Framework
Methodology
Study Design
Theoretical Basis
Research Strategy Employed
Execution of the Study of Relief Representation
Results and Analysis of Relief Representation Techniques
Results
Analysis
Summary and Conclusions
Summary
Conclusions
Limitations of the Study
Recommendation for Future Research
From the Paper
"According to Kirschenbauer and Buchroithner (2001), although these three-dimensional techniques provide the user with a decent overall impression of the represented relief, the transmission of detailed information and precise height data as it is rendered by contour lines is not simplified to any significant degree. This is because any of the older (which is to say a couple of years) present detailed landforms with techniques that do not provide a truly comprehensive picture yet. However, these authors emphasize that new technological innovations are making strides in this direction every day."
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Technology Systems Implementation, 2007.
A look at some of the major management challenges that can spell the success or failure of an IT/IS implementation.
1,237 words (approx. 4.9 pages), 4 sources, MLA, $ 42.95
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Abstract
This paper discusses how the implementation of information technology and information systems (IT/IS) can be considered a major business decision. The paper explains that an important consideration management must always remember in implementing IT/IS is that IT/IS are business drivers and they exist - or co-exist - in business to support the overall strategic, tactical and operational objectives of the business. The paper also looks at various factors that can affect implementation such as strategy formulation,training plans and support strategies.
From the Paper
"As in all business endeavors and decisions, change management and social marketing plans should and must also be in place especially if the IT/IS implementation will eventually affect people - both employees and clients - and the way they do work or business. IT/IS implementations always demand a paradigm shift and some human resources may not be prepared to meet the new realities of the information age. The change management and social marketing plans contain processes and procedures that aim to inform, educate, enable and empower the human resource portion of IT/IS implementation of the importance of the endeavor. "
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Cyber Crime Web Sites, 2007.
A description of some of the organizations that attempt to combat cyber crimes.
920 words (approx. 3.7 pages), 4 sources, MLA, $ 32.95
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Abstract
This paper discusses and analyzes some of the many organizations and agencies that play a role in the fight against cyber crimes. The paper briefly discusses some of the various types of cyber crimes that exist. It then describes specific organizations and agencies and analyzes how they contribute to the fight against cyber crimes, specifically within the United States.
From the Paper
"Other organizations that deal with cyber crime include the National Child Exploitation Coordination Centre or NCECC (http://ncecc.ca/). This is a national clearing house as well as a coordination centre for investigations related to child sexual exploitation on the Internet. It aims to build relationships with international organizations to raise awareness of cyber crimes against children. It also lends support to law enforcement agencies."
"The Computer Crime Research Center (CCRC) (http://www.crime-research.org/) is an independent institute which focuses on research into various forms of cyber crime as well as cyber terrorism and internet fraud. A central concern of this organization is research on methods of fighting child pornography and pedophilia in the Internet. Research is carried out in conjunction with Transnational Crime and Corruption Center (TraCCC) at the American University, Washington, DC, USA."
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B2C and B2B Marketing Strategies, 2007.
This paper explores how buyer behavior drives business-to-consumer (B2C) and business-to-business (B2B) marketing strategies.
1,428 words (approx. 5.7 pages), 5 sources, MLA, $ 47.95
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Abstract
The paper discusses the importance of creating marketing strategies based on buyer behavior. The paper focuses on the business-to-consumer (B2C) and business-to-business (B2B) marketplaces. The paper notes the differences in behavior between B2C and B2B customers and how the B2B buyer behavior is inherently more complex that B2C. The paper examines the online selling strategies of the Nike and Dell companies.
Outline:
Comparing How B2C versus B2B Buyers Like to Buy
Anticipating and Responding to B2B Consumer Behavior
Summary
From the Paper
"Buyer behavior and attitudes is the cornerstone of any businesses' growth. This transcends the Business-to-Consumer (B2C) and Business-to-Business (B2B) marketplaces, each having significantly different types of buyers and buying processes. The role of electronic commerce to enable initiatives in both the B2B and B2C market sectors is increasing and illustrates through the variations in marketing strategies how each type of customer in these specific markets chooses to buy."
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The Compaq-Digital Merger, 2007.
This paper presents a case study analysis of the Compaq-Digital merger.
3,572 words (approx. 14.3 pages), 2 sources, MLA, $ 99.95
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Abstract
The paper examines the case study, "Merging Information Technology and Cultures at Compaq-Digital (B): Becoming A Single Firm". The paper explores how the acquisition of Digital Equipment Corporation by Compaq Computer presented both companies with major changes in how they each did business. The paper examines the goals of Compaq IM, the obstacles they faced, their approach to the problems, what they failed to do and what they did well. The paper looks at Compaq's biggest strategic error, what their options were and what the author would have done in this situation.
Outline:
Executive Summary
What Are the Issues?
What Are the Goals?
What Are the Obstacles?
What Did they Do?
What Did They Fail to Do?
What Did They Do Well?
What Did They Do Poorly?
What Were Their Options?
What Would You Do?
Why Would You Do It?
From the Paper
"The case study, Merging Information Technology and Cultures at Compaq-Digital (B): Becoming A Single Firm illustrates and exemplifies the struggles of making mergers of two highly complex and significantly different businesses and the challenges of making their business processes, information management technologies and systems, selling and distribution strategies, and services strategies align with one another. The acquisition of Digital Equipment Corporation by Compaq Computer presented both companies with major changes in how they each did business, and also forced the issue of remote workers on Compaq's management, who had advocated a highly centralized IT architecture, and from reading the case, an attitude of having IT workers in the office working, not remote. This personnel issue is just one of many but aptly illustrates how wide apart Compaq and Digital were at the time of the merger."
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